The initiative will provide student-athletes with access to resources for brand development, strategic content creation, and customized ...

Georgia athletics and Learfield have launched a new Name, Image and Likeness (NIL) partnership, the university announced ...

The Auburn Tigers' athletic department finished 19th in the all-sports standings known as the Learfield Directors' Cup.

The Razorbacks have secured a top-20 national finish in the Learfield Directors’ Cup Standings in a program record ...

The new agency is in collaboration with leading college sports marketing firm Learfield’s Longhorn Sports Properties.

ATHENS — Georgia athletics is looking to help its athletes cash in, announcing on Monday its new NIL partnership with ...

Georgia is ending its collective, but the Bulldogs are partnering with an outside organization to form a new outlet that will ...

Boise State will have to settle for second place among Mountain West Conference teams in the 2024-25 Learfield Directors’ Cup ...

Georgia locks in new NIL partnership that will further help Kirby Smart build his football dynasty and more originally ...

The Director’s Cup is awarded annually to the nation’s most successful intercollegiate athletic programs during a given ...

Texas A&M athletics finished the year in the top 15 of the Learfield Directors' Cup for the sixth time in the last decade.

It's only for bragging rights, but it does matter for the chest thumpers. The Learfield Directors' Cup honors institutions ...