The brand also invests in larger showrooms and a bespoke staff training program to enhance the overall shopping experience.

The design-focused brand is also open to pivoting into lab grown diamonds if the category sees sustained consumer interest ...

The move marks the Aditya Birla Group's aggressive push into India's ₹6.7-trillion branded jewellery market, aiming to scale ...

“The timing is perfect,” says Sandeep Kohli, CEO of Indriya, arguing against any suggestion of being a late entrant in the jewellery market. He says Indriya has swiftly established itself in ...

Sky Gold added 3.53% to Rs 374 after the company announced that it has onboarded Aditya Birla Jewellery, which is operating under the brand name Indriya, as its new client.

The Sleep Company also opened over 25 new stores across India in 2024, while Aditya Birla Group’s jewellery brand Indriya opened its 11 stores in just 17 weeks after its launch. In the F&B ...

The fourth edition of Impact Digital Influencer Conference on December 18 in Mumbai brought together the top business leaders, industry experts, and digital influencers under one roof. The ...

The investment is primarily done to help ABCDL for further growth and funding requirement. At the same time, it would improve group's digital initiatives.