The “indie kid” aesthetic was a method of escape in the pandemic world, where no one wanted to truly live. Should it come back?

The early 2000s were once seen as one of fashion’s most chaotic eras—but in 2025, Y2K fashion trends are back with a vengeance. From low-rise jeans and butterfly clips to bedazzled tops and baby tees, ...

Luxury brands are mining their archives to capitalise on Gen Z’s obsession with Y2K. Can the past keep delivering returns?

Nicola paired the trousers with a black furry short-sleeved jacket cropped to just below her bust, which was secured in the ...

The sneakerheads are in a for a style-packed season as brands unveiled collections for summer staples, Y2K futuristic designs ...

Gen Z is bringing back flip phones, low-rise jeans, and Myspace vibes. But do they really get the 2000s? Here’s what they’re ...

We reached out to nail artists to get tips for anyone who’s looking to try a Y2K-era manicure—and they all had one key piece ...

Priced at £135, the piece is made from organic cotton and boasts a noughties silhouette for that Y2K aesthetic that has dominated social media for months. The sleeveless design is perfect for the ...

One series resembles Polaroid pictures of Sanrio mascots hanging out, and the other features the Y2K aesthetic. Both lines contain six variations of keychains to collect, and cost 300 JPY ($1.99 ...

With brands like Prada and Diesel leaning into Y2K aesthetics and collaborations, it’s only natural to wonder: What other ’90s icons deserve a high-fashion makeover? Here are some dream collaborations ...

The trend embodied early 2000s glamour, marrying Y2K aesthetics with a playful, feminine edge. Today, the trend is prevalent on Gen Z-loved apps such as Depop and Vinted, and has been revived by ...