Leigh Greenwood, MD at Evergreen PR applies Dr Robert Cialdini’s research on influence to everyday PR practices to help yield ...

Good leaders often overprepare. We want to be thorough, anticipate every question, and show our depth of knowledge. But when we overfocus on content, we risk overwhelming the audience and diluting our ...

In the latest iteration of an ongoing partnership between the United States Military Academy West Point and Tobyhanna Army ...