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Nike CEO says focus on its own website and stores went too far as it embraces wholesale retailers again
The sneaker giant has been working to drive direct sales but has recently renewed partnerships with wholesalers like Macy's and DSW. Nike CEO John Donahoe acknowledged Friday that the company ...
Business Insider India1y
Online brands and companies like Nike are going old-school and returning to brick-and-mortar department stores
Nike and department store chain Macy's are back together again after a short-lived but headline-making breakup that symbolized how brands were moving away from physical storefronts to focus on ...