Customers can have florals, chocolates, self-care gifts, candles and more delivered directly to Mom from Albertsons Cos.

Albertsons is leaning into its mobile app and its recently simplified loyalty program to help drive digital sales and customer engagement, executives said on a Q4 2024 earnings call Tuesday.

Using the Albertsons Cos. banner app ... s Day shopping easy and convenient by offering fresh flowers, sweet treats, indulgent self-care items, greeting cards and more all in one place.