Yet following campaign with Mulvaney, Bud Light suffered declining sales, with singer Kid Rock shooting cans of Bud Light with a gun and reports of fights in bars. Dylan Mulvaney attends Elton ...

Mulvaney details that experience in her new book "Paper Doll: Notes From a Late Bloomer," which hits shelves on March 11. She ...

Alissa Heinerscheid was placed on leave by Anheuser-Busch and eventually left the company after her efforts to woke-ify Bud Light through a partnership with transgender influencer Dylan Mulvaney.

The former Bud Light executive behind the company's ill-fated promotion with transgender influencer Dylan Mulvaney is now working for LIV Golf in a stunning turn of events. Alissa Heinerscheid ...

Things have just gone from bad to worse for Bud Light’s parent company Anheuser ... that featured transgender activist and influencer Dylan Mulvaney. The campaign was not received well by ...

Controversial transgender influencer Dylan Mulvaney floated ... one user wrote. Mulvaney made waves in a viral collaboration with Bud Light in 2023 that cost the company billions.

Dylan Mulvaney is our game changer this week. SIDNER (VOICE OVER): There was a Bud Light boycott, even a bomb threat was called into a factory, all because Dylan Mulvaney is openly and unabashedly ...

Social media influencer Dylan Mulvaney ... US sales of Bud Light fell and profits dropped following a boycott of the beer brand after it made a promotional deal with Mulvaney.

Dylan Mulvaney, a transgender influencer with more than 1.8 million Instagram followers, criticized Bud Light on Thursday for not publicly supporting her after her association with the beer brand ...

Bud Light's former marketing vice president Alissa Heinerscheid, who was blamed for the fallout following the brand's brief partnership with trans activist Dylan Mulvaney, has a new role—at ...