They say honesty is the best policy − but when it comes to using AI on the job, research suggests that can backfire.

AI that anticipates where crimes are likely to occur and who might commit them has a troubling track record. Democratic accountability could shine a light on the technology and how it’s used.

Overall, I view AI in political advertising as a means to reduce the time campaign managers spend executing these campaigns, ...

Weber Shandwick MENAT's Zeeshan Masud explains why the future of communications is not about choosing between human or AI.

Download this new report to see how AI and synthetic data are reshaping market research — and what it means for your next ...

Google also announced that it will incorporate its existing commerce media suite, which was previously available through ...

Success Stories and Expert Advice Artificial Intelligence is revolutionizing market discovery, unveiling hidden opportunities ...

A global group of broadcasters and publishers is calling on artificial intelligence developers to make sure their technology ...

As AI strategies come into focus, companies are shifting from finding efficiencies to revenue growth and innovation ...

Let AI do the boring stuff and the tedious heavy lifting—but make sure a living, breathing person remains at the helm of your ...

As customer expectations continue to rise, the ability to adapt quickly and deliver value consistently will define the next ...