Investopedia / Paige McLaughlin Social media marketing is the use of social media—the platforms on which users build social networks and share information—to build a company's brand ...

Companies that engage in multilevel marketing, or MLM, are especially deft at peddling this sort of intangible temptation. As the New York magazine journalist Bridget Read documents in her ...

AI has fundamentally reshaped the digital marketing landscape by ushering in an era of ultra-customized user engagement. Gone are the days of casting wide nets over generic audience groups.

Anna Russell talks to members of Everyone Hates Elon, a group whose guerrilla-marketing campaign has plastered London with fake Tesla advertisements, infiltrated a car showroom, and invited the ...

Tesla Inc. (NASDAQ:TSLA) has reportedly pivoted its marketing for the Cybertruck as Elon Musk's EV giant rebrands the vehicle to showcase its utilitarian quotient. What Happened: Targeting a more ...

Eli Lilly has filed a lawsuit against four telehealth platforms selling compounded versions of its blockbuster metabolic disorder drug tirzepatide, marking the latest power struggle between weight ...

Conservative leader Kemi Badenoch picked up this lunchtime where she left off last night. The gender debate and last week’s ruling from the Supreme Court the backdrop; the sense from Badenoch ...

Eileen Falkenberg-Hull leads the Autos team at Newsweek. She has written extensively about the auto industry for U.S. News & World Report, CarGurus, Trucks.com, AutomotiveMap, and American City ...

TransActual has criticized the court for not providing a clear definition of the terms “women’s spaces” or “biological sex.” The ruling says a biological woman is someone “who was at ...

UK's top court rules legal definition of a woman refers to biological sex The UK's highest court has ruled that, according to its Equality Act, the definition of a woman applies only to biological ...

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New ...

Jimmy Fallon will create a marketing agency and fill it with creative and clever executives in a new NBC competition series titled “On Brand.” In each episode, the On Brand Agency creatives ...