Its textured midsole takes a bright blue hue and is defined by its wavy patterning, while the upper is dominated by a lime ...

We view Puma as a leader in global sportswear but do not believe it has achieved a competitive advantage. Since 2014, Puma’s annual sales have risen to nearly EUR 9 billion from EUR 3 billion as the ...

Puma SE shares plunged after the German sportswear company reported disappointing earnings and pushed back profitability ...

Adidas’ e-commerce gives the company greater control over its brand and pricing. The firm has increased its digital capabilities and cut wholesale accounts. Its e-commerce sales were about EUR 4 ...

WHICH BASKETBALL SHOES IS BEST? With the right basketball shoe, you’re likely to notice an improvement in your game. You’ll have more support for your feet and ankles, giving you a higher ...

Your basketball ... faster shoes that won’t lag behind when the player flies to the hoop or pulls up at the three. Centers and power forwards, on the other hand, often look for high-top shoes ...

The other big fashion trend Puma is looking to ride is a shift toward “low-profile” categories via Speedcat. Much like in the ...

Best volleyball shoes to give your performance a bump - Discover the best volleyball shoes to boost your performance, with ...

From the athletes changing the women’s sneaker game to Mike Tyson becoming a heavy hitter in the cannabis industry, here are the biggest and most popular sports business stories this year.

Trinidad James – Hommewrk x Saucony Spot-Bilt Sonic Hi This year has been monumental for women’s basketball, and the Hommewrk x ... cutting-edge resin-based 3D printing process. This shoe marks PUMA’s ...