After an ambitious switch to a new logo and a bold yet strange advertising pitch, the new Jaguar may be having second ...

The new logo is produced in a bespoke font and the car maker ... in between old and new is, actually, very helpful.” JLR’s chief creative officer Gerry McGovern added: “Jaguar has its ...

The new bespoke logo, written as JaGUar ... Rawdon Glover said taking new cars off sale was “intentional” as it looked to ...