Researchers have found a new color, named olo, by firing laser pulses into their eyes; Stuart Semple has recreated the hue he ...

The color “olo” can’t be found on a Pantone color chart. It can be experienced only in a cramped 9-by-13 room in Northern ...

Just when you think you've seen it all, researchers claim to have developed a way for people to see a color the human eye has ...

Officially this material seems to be for the “Razr 60,” which will presumably be the international name for the Motorola Razr ...

You'll note that none of those is purple. Bup bup bup — no, violet is actually a completely different color, scientifically speaking. Like all other colors in the spectrum (and hence in the ...

O lo is described as a "new color" that scientists argue they’ve enabled people to see – one that doesn’t resemble anything ...

But with the Oz Vision System, a single wavelength of light can be used to create the perception of innumerable different colors because cells can be so selectively stimulated. The current ...