“With the rise of influencer marketing and enhanced tech capabilities ... “That can unleash lots of new ideas among the creative community, helping brands build their presence in the augmented ...

When we published our rankings of the Most Creative People In Advertising back in October, we received criticism from several readers who felt the list failed to include enough women. On one hand ...

Putting the right ad creative in the right context can almost double viewer attention, a study by marketing technology company Playground xyz found. Playground xyz studied 683 pieces of creative from ...

Speaking at the OAAA 2025 conference in Boston (USA) on May 7, Tim highlighted some of the greatest creative works of recent ...