This research underscores the importance of aligning visual design with consumer expectations and product functionality. In a world where packaging often serves as a primary touchpoint for consumers, ...

Packaging design has always been a critical component of product marketing, influencing consumer behaviour and brand perception. In recent years, artificial intelligence (AI) has emerged as a ...

There’s an entire world of R&D hidden behind the little cardboard boxes at your local Best Buy and the ones that Amazon ...

AIPIA launches a new initiative to establish packaging as a recognized media and consumer engagement channel.

Packaging design has always been a critical component of product marketing, influencing consumer behaviour and brand perception. In recent years, artificial intelligence (AI) has emerged as a ...

It’s just enough time to change cardboard packaging designs to accommodate ... But if sales continue to spike on the company’s newest product, Curious Zero Lion’s Mane Lager, Wiseman ...

Watch festivities at Duracell's Fairburn, Ga. plant as it switches to a perforated paper blister replacing thermoformed ...

"Our patented mono-material technologies provide a seamless transition to recyclable flexible packaging." Company achieves ...

"One of my favourite things at Milan design week is when brands or designers create one-off venues that look like existing spaces in the city. "This year, Danish brand Georg Jensen designed its ...

With [apparel] fabrications that are already known where you might want to use, for example, a print pattern, AI does a beautiful job of scaling those prints [so the design elements are ... factories ...