BYD is doubling down on its European conquest plans by introducing a new luxury brand called Denza. Its goal: to compete with the West's classic premium brands, including BMW, Audi, Mercedes and ...

After edging out Tesla in terms of sales, Chinese electric vehicle giant BYD is now targeting Porsche with a new EV sports car concept via its Denza brand. Dubbed the Denza ‘Z’, this four ...

The Chinese car maker is gunning for everyone from Toyota to Tesla – and now Porsche – with an armada of new products at the world’s biggest motor show. BYD has unveiled a Porsche 911-fighting concept ...

The Denza brand sits above BYD with Li telling us last month that it will be a rival for Porsche. A third BYD brand, Yangwang, will be arriving in Europe with even greater aspirations, with Li ...

BYD already has an electric sports car with the Yangwang U9, and now it has previewed another with the Z concept from its other premium brand, Denza.

BYD’s premium Denza line on Wednesday unveiled the Z, a flashy new deep-blue model that points to the company’s ambitions to rival higher-end Western brands such as Porsche and Mercedes-Benz.

BYD's Denza Z9 GT makes parallel parking seamless by "crawling" on the ground. BYD is doubling down on its European conquest plans by introducing a new luxury brand called Denza. Its goal: to ...

The Denza brand sits above BYD with Li telling us last month that it will be a rival for Porsche. A third BYD brand, Yangwang, will be arriving in Europe with even greater aspirations, with Li saying ...