A massive recall for a faulty fuel pump affects over 850,000 popular vehicles, but Ford has no immediate fix and has ordered dealers to stop all sales.

The number also breaks a record. The last big automaker to hold the record for the most recalls in a calendar year was General Motors, which had 77 recalls in 2014. Ford has exceeded that number in half the time.

What implications does this carry for Ford and investors? The consequences are serious. Quality issues could damage consumer trust and increase warranty and recall costs. Ford stock remains down approximately 15% over the past 12 months,