HOLLYWOOD, Fla.--(BUSINESS WIRE)--Zumba Fitness, LLC, a Florida-based company providing Latin-inspired dance fitness products and services (such as Zumba® classes, DVDs, music, and Zumbawear™), ...
Adding to the problems that struggling retailer JC Penney (JCP) is undergoing, the company has now been sued by Zumba Fitness for alleged trademark infringement. In its lawsuit, Zumba claims JC Penney ...
Zumba alleged in its suit that Penney "intentionally marketed its products under the slogan 'FROM A TO ZUMBA' to mislead and deceive consumers into believing that such products were manufactured, ...
Alan Veronick, global intellectual property counsel at Zumba Fitness in Hallandale, Florida, tells Michael Loney about the unique trademark challenges in stopping unlicensed instructors infringing the ...
Zumba alleged in its suit that Penney "intentionally marketed its products under the slogan 'FROM A TO ZUMBA' to mislead and deceive consumers into believing that such products were manufactured, ...
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