Unilever’s new Chief Fernando Fernandez expects to accelerate the company’s turnaround by selling a number of underperforming ...
Fernando Fernandez joined Unilever as CEO, following the surprise exit of predecessor, Hein Schumacher. Last week the new ...
Shoppers are turning to smaller, more affordable food brands, impacting giants like Unilever. Hellmann's mayonnaise, for example, faces competition from cheaper alternatives such as Duke's and ...
Unilever’s new chief executive has said it will hire more social media influencers to market its products because consumers are “suspicious” of corporate branding, as he set out his vision for the ...
Unilever will speed up the sale of its underperforming ... pace” and that the firm has around €1bn (£840m) of brands in its Foods Europe division, which “don’t fit well” with its ...
Unilever CEO Fernando Fernandez will bolster influencer spending from 30% to 50% as he seeks to use 'real people' to grow ...
published on Unilever’s website late Monday, the CEO said there are about 1 billion euros ($1.08 billion) of local brands in its foods Europe division that “don’t fit well” with the ...
Unilever's new Chief Executive Officer Fernando Fernandez expects to accelerate the company's turnaround plans by selling a number of underperforming brands in the food segment. In a fireside chat ...
A U.K. Unilever factory. The new CEO expects to accelerate the company’s turnaround plans by selling a number of underperforming food brands. - Hollie Adams/Bloomberg News Unilever’s new Chief ...