Target market refers to a specific group of potential customers that a business aims to reach with its products or marketing efforts. Target market refers to a specific group of potential customers ...

What is a target market? A target market is a group of people that a business pursues as customers for a product or service. The group is defined by shared characteristics, which can be demographic, ...

Marketing a business to a niche target audience is like buying peanut butter. To market successfully, you must reach the right people, which involves first figuring out who those people are and then ...