Along with Target, Bud Light faced a conservative backlash last year after featuring a transgender influencer in an ad. TARGET LOSES $9 BILLION AMID PRIDE MERCHANDISING CONTROVERSY Target also saw ...

Target is facing tough times as consumers cut back on spending. It's also at the center of culture war controversies over DEI and Pride.

The company’s sales of Bud Light dropped 26% amid ... Conversely, Twin Cities Pride cut ties and forfeited support from their own hometown sponsor, Target, after the retail giant scaled back ...

Bud Light’s calamitous brand partnership ... including a major boycott of Target over the store’s LGBTQ Pride month merchandise. In the following months, the national vibe shift unfolded ...

Notably in St. Louis, hometown company Anheuser-Busch ended a 30-year partnership. Bud Light is also a top sponsor of Chicago pride events — and there may be a change there too.