Forbes contributors publish independent expert analyses and insights. Esther Choy covers leadership with a focus on business storytelling. High quality, comprehensive storytelling training for a team ...

Storytelling is not just a tool, it's a potent strategy that breathes life into a brand and creates emotional connections with customers. It's about humanizing a brand, presenting it as more than just ...

Social media marketing has come a long way. What worked in 2018 (posting frequently and chasing likes) is now almost irrelevant. With algorithm changes, user behavior shifts, and rising ad costs, ...

After almost a decade of hands-on workshops and ongoing research, educators share the power of digital storytelling as an approach that makes learning more personal, emotional, and impactful Antonia ...

Stories stick in our brains 22 times better than facts and figures. There's a reason why we tell stories to our children at bedtime rather than reading them fact-based reports. The human brain is ...

“We tell ourselves stories in order to live,” wrote the iconic journalist-essayist Joan Didion, and her statement is no exaggeration. Sharing stories is an integral component of the human experience, ...