Svedka vodka will air a Super Bowl commercial for the first time and will use AI to help produce the spot that will air just after halftime.

US spirits major Sazerac has bought local craft distiller Western Son Vodka and Distillery for an undisclosed sum. Based in Pilot Point, Texas, Western Son produces a range of flavoured vodkas as well ...

LOUISVILLE, Ky., Dec. 3, 2025 /PRNewswire/ -- The robots are coming, and they're bringing vodka someplace it's never been: the Super Bowl… Sazerac announced today that SVEDKA Vodka will star in the ...

Svedka vodka announced last week that its cyborg will return in the brand’s upcoming Super Bowl LX ad. The 30-second spot ...

LOUISVILLE, Ky., Oct. 1, 2025 /PRNewswire/ -- Leading global spirits company Sazerac today announces its acquisition of Western Son Vodka and Distillery, a Texas-based, small batch spirits company.

Constellation Brands announced Tuesday it will sell its Svedka vodka brand to New Orleans-based spirits company Sazerac. Stream Los Angeles News for free, 24/7, wherever you are. The transaction is ...