After 30-plus years as a sales coach, it is my educated guess that 50% of all salespeople in the graphic arts have ADD (Attention Deficit Disorder). Of those, I would further estimate that 90% have ...

I actually produced a marketing piece in 1991 that profiled print reps. An agency made me sit through a painful download of "this is how print reps look to us" personas. I've written about it before.

Palomar Printing of Worcester has promoted Terry Perretti to sales representative for government contracts. Peretti has worked in outside sales for the company since 2007. In her new position, she ...