Ryan Reynolds joked about the Blake Lively-Justin Baldoni legal battle in a Q&A segment with Tina Fey and Amy Poehler during "SNL50" ...
Blake Lively pulled off the ultimate product placement—sneaking Ryan Reynolds' gin into 'A Simple Favor' like a true cocktail con artist.
Maximum Effort had sold the marketing side of the business to MNTN in 2021, with Reynolds working as chief creative officer.