Red Lobster’s new CEO recalled the ‘chaos’ created by the $20 endless shrimp promotion that propelled the company toward bankruptcy. He was asked if he’d ever consider bringing it back.
His first major step towards rescuing Red Lobster is to eliminate one of its most iconic menu items: $20 endless shrimp, which was first launched in 2004. The company lost an estimated $20 ...
But after hiring a new CEO, 35-year-old Damola Adamolekun, the company is making a comeback and, this time, working smarter not harder to win back the hearts of Red Lobster fans everywhere.
We taste-tested fried shrimp from several popular restaurant chains and found that only one had the perfect balance of flavor ...