Advertising is the art of persuasion, generally attempting to get a consumer or member of the public to act in a specific way. Advertisers can use positive messages to motivate someone to act, or send ...

There are many ways of classifying bacteria. One method is based on the cell membrane. In 1884, a bacteriologist named Christian Gram created a test that could determine if a bacterium had a thick, ...

Positive self-talk is an internal dialogue that makes a person feel good about themselves. A person can use positive self-talk to think optimistically and feel motivated. Identifying negative ...

When couples counseling fails, it’s typically because problems and issues are addressed while the attachment is negative. Attachment is the formation and maintenance of emotional bonds. Emotions in ...