Mumbai, Mar 8 (PTI) As part of its strategy to almost double its revenue to Rs 5,000 crore by 2018, Parle Agro is extending its flagship brand Frooti to the sparkling fruit juices segment.

hinges on fruit juice being the predominant ingredient, and is set to make these beverages more affordable for consumers. Terming it as a "hasty ban", Parle Agro said it will "negatively impact ...

The Gauhati High Court has ruled that fruit pulp and juice-based carbonated drinks ... and judicial precedents such as in the case of Parle Agro’s ‘Appy Fizz.’ This being a high court ...

"In 2005 we launched sparkling fruit juices with Appy Fizz. We launched it originally as a niche product but over time we saw the acceptance of the product," Parle Agro Joint Managing Director and ...