PR is a long-term strategy focused on building relationships, shaping public perception and positioning your brand for ...

Lisa Elkan has over 15 years' experience in marketing and public relations for professionals and small businesses, with a ...

PR lost out on leading the narrative to advertising, influencers, and the brands. But today, 10 years later, consumers' trust ...

This is seconded in Al Ries's book, The Fall of Advertising and the Rise of PR. And direct-marketing tools are also rising in importance in the marketing mix. Question: TV advertising seems to be ...

PR to SKY, a premier public relations agency, offers an extraordinary opportunity for brands to make a significant impact ...

A look at the hotel conversions reshaping downtown living with 1,220 planned units, a physical therapist launches mobility ...

Welcome to the Department of Advertising, Public Relations and Media Design. We believe in preparing our students to shape the world around them through the practice of strategic communication. Our ...