Watch: Nike debuts commercial for Grizzlies' Ja Morant: ‘When I’m hit, I always get up’
Nike basketball has called Ja Morant its first Gen Z signature sneaker athlete ... to always highlight the people closest to ...
20 brands catching Gen Z’s attention right now
Formerly known as the “dad shoe” brand, New Balance also made inroads with Gen Z by partnering with Jack Harlow for a pink shoe and adding sprinters Sydney McLaughlin-Levrone and Gabby Thomas to its ...
Find out which brands resonate with Gen Z
Additional new Ad Age articles about marketing and Gen Z include: All of these stories and more coverage of the coveted ...
Foot Locker’s Q4 results reveal struggle to attract ‘cautious’ Gen Alpha, Gen Z shoppers
Foot Locker’s quarterly results missed Wall Street’s expectations as total sales decreased due to Gen Alpha and Gen Z’s “cautious” spending habits.
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Nike was crowned teens' favorite clothing brand for the ninth year in a row - here's why Gen Z can't get enough
High-profile efforts, like a Nike campaign featuring NFL star Colin Kaepernick, have further elevated the company to Gen Z, Carvalho told ... However, while recent buzzy ads have helped the ...
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On Running’s ‘Soft Wins’ Campaign Is Latest Shot at Nike
In On’s Super Bowl ad (its first ever in the Big Game), Elmo ... On’s softer approach also taps into the lifestyle and attitudes of Gen Z consumers. ”Think about mental days, mental hygiene ...