Each of the 15 most innovative companies in advertising and marketing built strong campaigns using cultural cachet.

German media group Axel Springer is considering a sale of its affiliate marketing unit Awin, according to three people ...

Adobe discusses the roadblocks to widespread AI adoption in marketing; the company’s diversified, human-centered approach to ...

In many companies, the marketing and communications teams are often seen as the "money spenders"—those folks who ask for ...

The company's B2B software may help brands better personalize their sites for different customer demographics.

In today's rapidly changing business landscape, companies are increasingly turning to fractional marketing experts for ...

Welcome to this episode of the Marketing Vanguard podcast. Today, Jenny Rooney speaks with Siddharth Taparia, chief marketing ...

The tech industry is one of the fastest-growing and most competitive markets in the world. With thousands of startups and ...

With its fourth acquisition since its inception, Harbor aims to quickly scale and meet law firms’ demand for data quality services.