Lidl is to mark the festive season by driving its own version of a Christmas cola truck to cities across the UK, as Coca-Cola announced the return of its own tour. The 20-metre, 15-tonne red truck ...
The sight of a big cola-themed lorry is something that's become a modern symbol that 'holidays are coming' and this week it was announced one such truck will be heading to Hull - but not the one ...
Mit der Aktion von Lidl, in seinen Märkten Cola-Produkte durch die Marken Pepsi und Freeway zu ersetzen, wollte Lidl den Marktführer offenbar zu weiteren Preiszugeständnissen zwingen.