Famed British carmaker Jaguar revealed its new vehicle design direction Monday night with the introduction of an all-electric concept car called “Type 00.” The vehicle, pronounced “Type Zero Zero,” ...

A leaked letter exposes internal discontent among Jaguar’s design team over the company’s bold rebranding efforts, sparking questions about the brand’s future direction. Jaguar’s recent rebranding ...

Jaguar’s Type 00 dares to polarize as it reinvents the brand’s future. Following an advertisement that elicited derision, snarky videos, and lots of commentary, Jaguar Land Rover unveiled its Jaguar ...

A little over a week since it broke the internet with its new logo reveal, the heritage luxury car brand Jaguar has taken to Miami to unveil a vision for its future that is by its own admission ...