With so many agencies promising results, it can be challenging to identify which ones truly understand your industry, target ...

With B2B influencers on the rise, experts in the region advise marketers to prioritise trust and credibility over visibility and metrics. Meanwhile, an emerging business to human (B2H) trend is ...

Omnicom Media Group (OMG), the media services division of Omnicom (NYSE: OMC) is consolidating all its influencer marketing capabilities globally under the Creo brand. With this move, OMG is putting ...

Media Group, the media services division of Omnicom, is consolidating all its influencer marketing capabilities globally under ...

LOS ANGELES, CA / ACCESS Newswire / April 15, 2025 /Clicks Talent, the world's first TikTok-focused influencer agency, has announced a strategic $250,000 investment to revolutionize influencer ...

The bespoke agency has been created to consolidate L’Oréal’s influencer activity, including all 32 brands such as CeraVe, La ...

There's an industry estimated to be worth $32.55 billion (Influencer Marketing Hub, 2025) this year — and it's not going ...

Omnicom Media Group has consolidated its influencer capabilities under the brand Creo. Prior to this integration, influencer capabilities were unbranded offers within worldwide agencies. Creo was ...

Brave Bison is buying influencer marketing agency The Fifth from News UK & Ireland for up to 7.6 million pounds ($9.7 million) in a deal that will also see the newspaper publisher become a top-10 ...

Social media has evolved into a powerful tool for businesses, and leveraging its full potential requires more than just ...

Industry stakeholders have banded together to float a self-regulatory organisation (SRO) for online influencers.