The first Walmart Black Friday sales event is LIVE NOW ... members and then started at 5 p.m. ET for all customers. The in-store event starts on Friday, Nov. 15 at 6 a.m. local time.
Walmart broke ground on the Neighborhood Market this week and expect to open their doors to local shoppers in 2025.
Walmart's transformation from big box retailer to a destination for influencer-founded brands is winning over Gen Alpha shoppers — and their millennial parents' wallets.
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