Once again, Kanye West has done the impossible: his latest shoe release ... likely to hit most target markets-from Yeezy ...

Adidas has officially washed its hands of Kanye West's brand Yeezy. The sportswear brand revealed Wednesday in an earnings ...

At the top of the sneaker ... West’s Yeezy line with adidas and Nike’s Air Jordans. In many ways, it’s a David and Goliath story, as the greatest current rapper challenges the shoe made ...

The company has felt the loss of Yeezy particularly in the United States, where the shoes were popular. In its results on Wednesday Adidas said North America sales fell 2% in 2024, "solely due to ...

Adidas CEO Bjorn Gulden told reporters the company earmarked €260 million ($278 million) for charitable causes from Yeezy sales. “There is not one Yeezy shoe left, it has all been sold, and ...

The brand began liquidating its remaining stock of Yeezy shoes in May 2023, pledging to donate part of the proceeds to organizations against antisemitism, including the Anti-Defamation League.