AI is turning measurement into a real-time conversation, replacing weeks of analysis with instant insight. But as complexity ...

We operate in a world of increasing data privacy regulation, growing fragmentation across channels and ever-more complex media ecosystems. Against that backdrop, the demand for richer, more granular ...

Nielsen has received accreditation for its Big Data + Panel National TV measurement from the Media Rating Council (MRC), per a press release, potentially re-entrenching the longtime force in TV ...

Meanwhile, AI-powered content creation will democratize production, enabling hyper-localized, multilingual content at scale, ...

Examining flow measurement technology for modern data center cooling systems to drive resiliency, speed and reliability ...

CEO of Scale AI Alexandr Wang testifies on July 18, 2023 in Washington, DC. Correspondent Meta’s $14.3 billion investment in Scale AI, the leading player in the AI data industry, was a very strange ...