If your business is struggling to manage customer profiles and customer master data across different departments, Customer Master Data Management (CMDM) solutions could be the answer. These tools ...

Data agnostic failures. "Data agnostic" platforms often fail to integrate complex systems and leave teams with inaccurate data and time-consuming workarounds. Essential data attributes. A complete, ...

Customer data management is undergoing a rapid transformation, driven by a new wave of tools and technologies designed to handle the growing complexity of data ecosystems. In 2025, businesses are ...

The current CRM scene keeps advancing at a rapid pace, with innovative companies now leaning toward options combining ...

As organizations increasingly recognize the importance of cohesive data management strategies, the relationship between marketing, data management and IT teams is evolving. According to an October ...

Data management is the process by which businesses gather, store, access and secure data from business software solutions. Here’s what you need to know.

Step into just about any boardroom right now, and the conversation will inevitably turn to AI. There’s excitement, yes—and urgency to build skills, fear of falling behind, mounting pressure to do more ...

Abstract: Customer Relationship Management (CRM) systems have come a long way in their evolutionary life cycle. From being used as a mere Rolodex of customer information, they have transformed into ...

In their ongoing battle with Wal-Mart Stores, supermarkets have always had at least one advantage: Wal-Mart offers no loyalty card and therefore doesn't know what individual shoppers are buying.

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...