AI Is Here To Stay—Don’t Become Obsolete
In its current form, AI is a tool just like any other, and we can choose to embrace it to our advantage or pretend it’s a fad ...
Seattle startup Gradial raises $13M for AI marketing tech that automates content operations
CEO Doug Tallmadge, chief growth officer Anish Chadalavada, CTO Deip Kumar, and COO Anup Chamrajnagar. (Gradial Photo) ...
Inc9d
3 Ways AI Can Create More Tailored Marketing Strategies for Retail Brands
And the more data an AI solution has, the stronger it can perform. 2. Predicting customers’ future needs through purchase ...
Your New Creative Supply Chain: 5 Takeaways On AI And Marketing Content
Building an AI-powered content supply chain requires a clear vision, strategic restructuring, new skill sets and thoughtful ...
CMS Wire8d
AI Can Predict Customer Churn, But Can It Build Trust?
Why Human Oversight Still Matters in Marketing Of course, the more customer information and behavioral data AI can access, the more accurate it can be. For example, let’s say a CRM team doesn ...
Marketing Dive9d
What Coca-Cola has learned on its generative AI journey so far
Pratik Thakar, head of generative AI for The Coca-Cola Company, explains how the beverage giant is applying the tech ...