The digital advertising ecosystem has reached a critical inflection point where reactive brand safety measures are no longer ...

Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...

Brands, from McDonald's to H&M, drew backlash in some quarters over their AI-driven ads and marketing experiments.

Coming off a successful Black Friday effort and record-shattering Thursday Night Football and NBA Cup viewership, the tech ...

The NAD also took issue with how T-Mobile advertised its T-Sat service. Claims such as “No matter where you are, you will never miss a moment” and “if customers can see the sky, they are connected” ...

As part of an ongoing push into the creator community, Fox Advertising has launched Creators@Fox, an effort to expand brand campaigns across linear and digital platforms.

Geopolitical pressures and AI concerns still loom, but advertising is predicted to keep growing this year ... though it's the ...

The network offers Live TV inventory across offices, retail, bars and restaurants, with hotels planned later this year.

There’s a lot of talk about AI and how it is going to affect the future of advertising. I find the debates strangely ...

Rodney Archer asks U.S. Rep. Chuck Fleischmann to support a digital privacy standard that protects advertisers as well as ...

New UK regulations banning the advertising of a wide range of 'less healthy' foods and drinks to children have come into ...