Apple clarified on Wednesday that it has never sold the data collected by its Siri voice assistant or used it to create marketing profiles, just days after settling a case in which it faced such accusations.

Apple wants to make it clear that it did not sell any collected data via Siri, after settling for $95 million in a class action suit.

A class action suit contends that Siri recorded and shared Apple users' conversations - and Google is under fire, too.

Customers say conversations were captured by Siri without their consent and accused Apple of violating their privacy by sharing those recordings.

Apple said Wednesday its virtual personal assistant Siri protects users data privacy on their devices and does not send user information to marketers.

SAN FRANCISCO — Apple has agreed to end a five-year legal battle over user privacy related to its virtual assistant Siri with a $95 million payout to affected customers, according to a preliminary settlement.

Apple agreed to pay $95 million to settle a class action claiming its voice-activated Siri assistant violated users' privacy by recording conversations, according to court documents. Why it matters: The tech giant said in the preliminary settlement agreement that it "continues to deny any and all alleged wrongdoing and liability.

Mobile device owners complained that Apple routinely recorded their private conversations after they activated Siri unintentionally, and disclosed

Apple agreed to pay $95 million in cash to settle a proposed class action lawsuit claiming that its voice-activated Siri assistant violated users' privacy.

Apple has agreed to pay $95m (£77m) to settle a court case alleging some of its devices were listening to people without their permission. The tech giant was accused of eavesdropping on its customers through its virtual assistant Siri. The claimants also allege voice recordings were shared with advertisers.

Apple claims it doesn't record Siri interactions unless users voluntarily opt-in to improve the voice assistant.