Srinivas argued that Google’s reliance on advertising revenue is fundamentally at odds with the future of AI-driven web ...

Perplexity’s new AI browser, Comet, is now live. Here’s how it fits into the company’s long-term vision for search and task ...

The news arrives at a time when employers are facing growing pressure to onboard AI agents -- and also a dizzying variety of ...

Additionally, the AI advertising strategy may contradict efforts to accelerate adoption rates among the target audience, an essential part of community-building tactics. For instance, Google is ...

The AI-native browsers aim to streamline workflows and redefine web interaction, posing a serious threat to Google’s ...

AI is becoming a go-to tool for PPC. But a test shows a 20% error rate across platforms. Advertisers need to vet their advice ...

Here's how AI determines which content gets seen — and why visibility now drives brand performance. The post Why visibility ...

In an era where AI decides which brands get surfaced, summarized or cited, the question isn't "How can I rank higher?" It is ...

Two major artificial intelligence (AI) companies are reportedly launching web browsers to rival Google Search’s dominance.

EMARKETER now projects U.S. advertisers will pour over $25 billion—about 14% of all search budgets—into AI-powered search results by 2029. That leap from just $1.04 billion this year isn’t ...